Wire Wizard Welding Products promoted Brian Cooper to executive vice president. Cooper has been with the company since 2006 and recently served as vice president. He will oversee day-to-day operations, help implement strategic goals and build strong relationships with key customers, industry partners and suppliers. Wire Wizard also hired Tom Walley as vice president of sales. Walley has more than 25 years of experience in sales and marketing in the manufacturing and industrial supply sectors. He will be responsible for directing global sales efforts, developing growth-driven sales strategies and collaborating with the marketing team to increase market penetration in key territories.