May 5, 2021 · in Industry News
AWS launches initiative to attract younger audience

To help foster the next generation of young professionals in the welding industry, the American Welding Society announced a new membership initiative – Take the Torch. The goal of this initiative is to speak to the overall age gap in welding and to encourage the younger generation to step up and make an impact. “Millennials are a natural fit for membership organizations, and we’re excited to engage the industry’s future workforce through social and professional networking and personal growth opportunities obtained as part of an AWS membership,” said Cassie Burrell, senior vice president of marketing & membership development.

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